The Work : Animated

Operating under the theory that too much is never enough, we’ve gathered a leather-bound tome’s worth of case studies for your perusal. Chances are, you’ll find a project similar to one you’re currently considering undertaking. To help narrow down your choices, we’ve provided a filtering system not unlike something you might see on Amazon or eBay. Minus the counterfeit iPones and Rolodex watches. These are all “or” selections, so if you choose “Client Audience: B2B” and “Project Type: Video,” it will show you projects that have either “B2B” in their audience field or “video” in their project type – not just those that have both. You can further refine your search with the aptly named search field.

  • Client Industry

  • Client Audience

  • Client Size

  • Project Type

Roots Experiential Site

Roots Canada Experiential Site

Roots is a leading-edge clothing and lifestyle retailer headquartered in Canada with over 160 stores in North America and Asia. Roots approached us to help create a unique online showcase for their collaboration with famed “Generation X” author Douglas Coupland.

Skinny IT Explainer Video

Skinny IT Explainer Video

Skinny IT was an IT hardware and services company that bundled large-scale hardware installations with robust services to businesses across the country. When they developed a new, somewhat confusing service, they turned to lofgren to help explain it. We in turn turned to the magic of video.